5 Easy Ways Service Providers Can Connect with Potential Clients via Twitter

October 3, 2008 by Lori  
Filed under Social Media

While Twitter can be used as a great social environment for making and staying in touch with friends, it can also be used as a source for self-promotion and gaining new clientele by those who own an online business. The popularity of Twitter makes it a valuable resource every service provider should add to their marketing arsenal. The amount of people who access the Twitter service on a daily basis is immense and the chances that some of those people will need your services at some point or another are high. Here are five simple ways that service providers can connect with potential clients via Twitter.

1. Users Searching for a Specific Service
One way to gain new clients through the use of Twitter is when someone searches for a specific service they need. If someone comes to Twitter and does a search for a ghostwriter the chances of their search term containing those words is very high, right? So, why not create a page just for your writing services? You can make the username something with the term “ghostwriter” or “writing” in it.

Read more

Getting to Know Twitter & Your Fellow Tweeps

October 3, 2008 by Lori  
Filed under Social Media

If you find yourself in a position that you need to understand your target customer as well as keep up with various ways of marketing to those potential customers, Twitter is one of the most powerful and popular tools out there right now! This new type of network communication has been taken up by companies and individuals alike in recent months and for good reason.

To get a better understanding of Twitter, let’s first take a look at the format. Essentially, Twitter is a program that allows you to make very small, public posts. Because these posts are so limited (they max out at 140 characters) they can easily be sent to a number of different locations all at once. When you have written a Twitter, it can appear on the twitter website, on short message services, instant messaging sites or even on third-party applications like Facebook or Twitterific. Folks can even add a script to their blog or website to show their most recent posts and the posts of others! Your Twitter messages, also known tweets, will appear to anyone who has chosen to follow your updates.

Read more

5 Reasons Twitter is a Powerful Marketing Tool

October 3, 2008 by Lori  
Filed under Social Media

Whether you are just getting started with an online business or you have been around for a while and looking for a new way to network, have a look at what Twitter. Part chat program and part tiny blog, you will find that the Twitter interface is one that can change the way you interact with your current customers and potential customers worldwide. Here are 5 reasons Twitter is a powerful marketing tool for online business owners like you.

1. It’s Short, Sweet & To the Point
Have you ever heard the phrase, less is more? You’ll find that one of the best things about Twitter is that it keeps all messages very short and sweet. You’ll have to give your customers and clients the gist of what is going on in short tweets (messages similar to instant messages) that allow their interest to be piqued in such a way as to make them investigate further. You won’t bother them with long-winded messages that make them yawn and move on. Instead, you will be able to catch their attention quickly and make them want to know more.

Read more